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freelance writers

The Practitioner Whisperer: The Money Question—How Much to Pay Freelance Writers

February 13, 2018 - influencer content marketing, influencer management, Practitioner Marketing, The Influencer Whisperer

If, like us here at Fixate, your practitioners are freelance writers, and you have probably often wondered what to pay them. In this post, we provide the answer—or something close to it. We can’t tell you exactly which pay rate is the best fit for…

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Practitioner marketing

Your Practitioners Should Know Your Product—But Not Too Well

December 19, 2017 - Practitioner Marketing

When planning a practitioner marketing strategy, you should make sure your practitioners are experts in your product or service—Right? Not quite. Although it may seem like the people who have the most familiarity with your product are best equipped to develop articles, videos or other…

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